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Take A Bow

May 16, 2019

BY Minyetta Nelson

Worldwide - 

Rihanna and LVMH Moët Hennessy Louis Vuitton confirmed on Friday speculation of Fenty, a new fashion house in Paris with the multihyphenate, born Robyn Rihanna Fenty, as the lead designer.

LVMH is the parent company to heritage brands, including Givenchy, Fendi, Celine and Dior. Fenty is the first new fashion house created by LVMH in more than 30 years, since the creation of Christian Lacroix in 1987. The creation of the new brand is historic for many reasons. Through the venture, Rihanna will become not only the first Black woman at the top of an LVMH Maison, but she will also be the first woman to create an original brand at the multinational fashion conglomerate.